2025 Dealer Top Sellers: Market Velocity Leaders
This collection represents Simply Controlled’s most active SKUs for 2025. This data reflects the purchasing habits of professional Canadian integrators, highlighting a clear industry standardization on Lutron RadioRA3 for control systems and Sonos for distributed audio.
| Rank | Product & SKU | Category | Why It's Moving |
|---|---|---|---|
| #1 |
Lutron RA3 Sunnata PRO SKU: RRST-PRO-N-WH |
Lighting Control | Category Leader. The foundational dimmer for nearly all new luxury system specs. |
| #2 |
Sonos Amp SKU: AMPG1US1BLK |
Distributed Audio | Top Audio SKU. The go-to amplifier for powering architectural in-ceiling speakers. |
| #3 |
Lutron Hybrid Keypad SKU: RRST-HN4B-WH |
System Interface | High attachment rate; replaces large switch gangs with a single elegant controller. |
| Vol. |
Reno Slim Downlight SKU: RENO-4-S12W |
LED Lighting | Highest Unit Volume. The reliable "truck stock" staple for bulk rough-ins. |
The RadioRA3 Standard
The velocity of Lutron RadioRA3 sales confirms it has become the dominant standard for our dealer channel. The Sunnata PRO Dimmer (RRST-PRO-N-WH) is currently outselling all other control SKUs combined, proving that integrators are successfully deploying comprehensive, system-based lighting solutions.
Audio: The Power of the Amp
While soundbars are popular, the consistent movement of the Sonos Amp (AMPG1US1BLK) highlights the strength of the architectural audio market. It remains the primary choice for driving in-wall and in-ceiling performance audio.
High-Volume Truck Stock
For daily rough-ins, the Reno 4" Slim Downlight is the clear volume leader. Its consistent sell-through rate demonstrates that dealers value it as a reliable, cost-effective standard for bulk residential projects.
Simply Controlled Dealer Commitment
- Verified Demand: These rankings reflect actual industry movement in the Canadian CI channel.
- In Stock: We maintain deep inventory on these high-velocity categories to support your project timelines.
- Protected Pricing: Wholesale tiers available exclusively for verified professionals.

